Planning a Successful Sales Lead Generation Campaign to Generate Cross-Border Business

Date and Time

Wednesday 26th February at 10am- 16:30pm GMT

(A light lunch and refreshments will be provided)

Location

In person, Ballymascanlon Hotel & Golf Resort, Carlingford Road, Dundalk, County Louth, A91 PF57, Ireland

About this event

We will cover:

  • Developing a focused database of potential customers – where to find this information and how to qualify potential sales leads;

  • Reaching out to these sales prospects – how you catch the attention of key decision makers in the company that you are targeting;

  • Picking up the telephone and calling prospective customers with confidence – most people shy away from this challenge but it is a crucial part of getting the right cross-border doors open.

  • The secrets of getting past the ‘gate keeper’ so that you get to speak directly to the key decision maker[s].

  • Key tips for actually securing meetings with potential cross-border customers. 

At the workshop, you will have the opportunity to network with other owner-managers, all of whom are seeking to identify, target and convert new cross-border sales opportunities.